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Terms of Service

Last updated: August 13, 2025

1. Agreement to Terms

By accessing or using PeakIntent's website and services, you agree to be bound by these Terms of Service and all applicable laws and regulations. If you do not agree with any of these terms, you are prohibited from using or accessing our services.

2. Description of Services

PeakIntent provides lead generation services connecting service professionals with potential customers. Our services include delivering qualified leads, providing access to our professional portal, and related support services. We offer both shared and exclusive lead options based on your subscription preferences.

3. Account Registration

To use our services, you must:

  • Be at least 18 years old
  • Provide accurate, complete, and current information
  • Maintain the security of your account credentials
  • Promptly update any changes to your information
  • Accept responsibility for all activities under your account

We reserve the right to suspend or terminate accounts that violate these terms or engage in fraudulent activity.

4. Lead Services Terms

Our lead generation services are subject to the following terms:

  • Lead Quality: We strive to deliver qualified leads but do not guarantee conversion or customer acquisition.
  • Exclusive Leads: Exclusive leads are sent only to your business within your designated service area and category.
  • Shared Leads: Shared leads may be sent to multiple businesses within the same service area.
  • Lead Delivery: Leads are delivered via SMS, email, or through our portal as configured in your account.
  • Response Time: We recommend responding to leads within 5 minutes for best results.

5. Payment Terms

Payment for our services is governed by the following:

  • Prices are based on your selected service area and lead type
  • Payment is required in advance or according to your billing agreement
  • All fees are non-refundable unless otherwise specified
  • We reserve the right to change pricing with 30 days notice
  • Failed payments may result in service suspension

6. Lead Delivery, Disputes, and Refunds

This Section explains what PeakIntent ("Lead Seller," "we," "us") delivers, what counts as a billable lead, and how a purchaser of leads ("Lead Buyer," "you") can dispute a lead. Please read it carefully. By placing an order, funding your account, or accepting delivery of any Lead, you agree to this Section.

6.1 Business Use

You confirm that you are buying Leads for business or commercial purposes, and not for personal, family, or household use. If you are acting on behalf of a company, you confirm that you are authorized to bind that company to these Terms.

6.2 Definitions

  • "Lead" means information about a prospective customer (such as name, phone number, email address, location, and inquiry details) that Lead Seller delivers to Lead Buyer, including a Live Transfer.
  • "Live Transfer" means a telephone call from a prospective customer that Lead Seller connects to Lead Buyer in real time.
  • "Lead Specifications" means the criteria for Leads agreed between Lead Seller and Lead Buyer and confirmed in writing, including by email, insertion order, order form, quote, or campaign settings saved in the Lead Buyer portal. Lead Specifications may include, for example, geography, industry, case or product type, required data fields, exclusivity, pricing, and the minimum duration for a billable Live Transfer. If written Lead Specifications conflict with each other, the most recent one confirmed in writing by both parties controls.
  • "Delivery" has the meaning given in Section 6.5.

6.3 Billable Leads

A Lead is a "Billable Lead" if, at the time of Delivery, it meets all of the following:

  1. Matches the Lead Specifications. The Lead falls within the criteria in the applicable Lead Specifications.
  2. Working phone number. The phone number provided is in service and belongs to or reaches the prospective customer. A number that connects or reaches a working voicemail counts as working.
  3. Genuine inquiry. The Lead comes from a real person who submitted an inquiry or called in. It is not a test, prank, or fraudulent submission.
  4. Not a duplicate. The Lead is not a duplicate of a Lead that Lead Seller delivered to the same Lead Buyer within the previous thirty (30) days. A duplicate is a Lead for the same person with the same phone number or email address.

Live Transfers. A Live Transfer is a Billable Lead when (a) the call connects to Lead Buyer's designated phone number, (b) it lasts at least the minimum duration set in the Lead Specifications, and (c) the caller meets items 1, 3, and 4 above. A call that connects to Lead Buyer's line counts as connected, even if Lead Buyer's staff, voicemail, or phone system does not answer or handle it.

Subjective factors are not part of this definition. The following do not affect whether a Lead is a Billable Lead: the prospective customer's level of interest, responsiveness, willingness to talk, budget, or whether they eventually buy from Lead Buyer.

6.4 Exclusive and Shared Leads

Each order or campaign states whether its Leads are exclusive (sold to one Lead Buyer only) or shared (may be sold to more than one buyer). For shared Leads, the fact that the same prospective customer was also sold to, or contacted by, other buyers is not grounds for dispute. If Lead Seller delivers a Lead sold as exclusive to another buyer within the same order period, Lead Buyer may dispute it under Section 6.6.

6.5 Delivery and Acceptance

A Lead is considered delivered and accepted ("Delivery") at the first of the following:

  • the Lead is sent to the email address Lead Buyer designated;
  • the Lead becomes available in the Lead Buyer portal or dashboard;
  • the Lead is transmitted to the CRM, API endpoint, or other system Lead Buyer designated; or
  • for a Live Transfer, the call connects to Lead Buyer's designated phone number.

Lead Buyer is responsible for keeping its delivery email addresses, phone numbers, and system integrations accurate and working. If a Lead is properly sent to the destination Lead Buyer designated, it is still considered delivered even if Lead Buyer's email filters, systems, or staff fail to receive or act on it. Lead Buyer agrees to review Leads promptly after Delivery.

6.6 How to Dispute a Lead

If you believe a delivered Lead is not a Billable Lead, you may dispute it as follows.

(a) Deadline. You must submit the dispute within forty-eight (48) hours after Delivery of that Lead.

(b) Where to submit. Submit disputes through the dispute form in the Lead Buyer portal, or by email to [email protected].

(c) What to include. Each dispute must:

  1. identify the specific Lead by name, phone number, email address, or Lead ID;
  2. state which Billable Lead requirement in Section 6.3 or 6.4 the Lead fails; and
  3. include supporting evidence, such as a screenshot or recording showing a disconnected number, a call log, a written statement from the prospective customer that they never made an inquiry, or a reference to the earlier Lead it duplicates.

You may dispute several Leads in one submission, but each Lead must be listed separately with its own reason and evidence.

(d) Disputes that will not be accepted. Disputes that don't meet these requirements will not be accepted. This includes general complaints without Lead-by-Lead detail, such as "the leads are bad," "no one is responding," or "all of these are unqualified."

(e) Waiver. If you do not submit a dispute that meets the requirements of this Section 6.6 within the 48-hour window, you waive the dispute and the Lead is final and billable.

(f) Review. Lead Seller will review each properly submitted dispute in good faith, using the evidence you provide and Lead Seller's own records, and will notify you of the outcome.

6.7 Remedies for Approved Disputes

If Lead Seller approves a dispute, Lead Seller will, at its choice, either:

  • issue a credit to your account equal to the price paid for that Lead; or
  • deliver a replacement Lead that meets the same Lead Specifications.

These are your only remedies for a Lead that is not a Billable Lead. Lead Seller does not issue cash refunds for delivered Leads. Dispute credits have no cash value, can only be used toward future Leads, and are not included in any refund of unused prepaid balance under Section 6.10.

6.8 What Is Not Grounds for a Dispute

The following are not grounds for a dispute, credit, or refund for a Lead that otherwise meets the Billable Lead requirements:

  • you could not reach the prospective customer after attempting contact;
  • the prospective customer did not answer, return calls, or reply to messages;
  • the prospective customer showed little interest, changed their mind, or chose another provider;
  • the prospective customer could not afford, or did not qualify for, your product or service, unless the Lead Specifications expressly required that qualification;
  • you did not contact the Lead promptly after Delivery;
  • for shared Leads, other buyers also received or contacted the Lead; or
  • general dissatisfaction with Lead quality, conversion rates, or return on investment.

6.9 No Guarantee of Results

Lead Seller does not guarantee, warrant, or promise any number of sales, conversions, appointments, signed clients, revenue, or other results from any Lead. You alone are responsible for your sales process, the timing and quality of your follow-up, and your results. Apart from meeting the Billable Lead requirements, Leads are provided "as is."

6.10 Payment, Prepaid Balances, and Refunds

(a) Payment options. Depending on your account, you may pay through a prepaid balance, payment per order, invoicing after Delivery, or automatic recharge.

(b) Prepaid balances. When you fund a prepaid balance, the price of each Lead is deducted from that balance at Delivery.

(c) Automatic recharge. If you turn on automatic recharge, you authorize Lead Seller to charge your payment method on file for the recharge amount you selected whenever your balance falls below the threshold you selected. This authorization lasts until you turn off automatic recharge in the portal or by emailing [email protected]. Charges already processed before you turn it off are not affected.

(d) Invoiced accounts. Invoices are due by the date shown on the invoice. An invoice does not reopen the 48-hour dispute window. Leads listed on an invoice that were not disputed within 48 hours after Delivery are final and billable.

(e) Refund of unused prepaid balance. You may request a refund of the unused portion of your prepaid balance at any time by emailing [email protected]. The refundable amount is the cash you paid in, minus the price of all Leads delivered. Dispute credits and promotional credits are not refundable. Refunds go to the original payment method. Once a Lead has been delivered, the amount paid for it has been used and is not refundable, except through a credit or replacement under Section 6.7.

6.11 Contact Us First; Chargebacks

(a) Contact us first. If you have a problem with any Lead or charge, you agree to contact Lead Seller at [email protected] first and use the dispute process in Section 6.6 (or request a balance refund under Section 6.10(e)) before filing a chargeback or payment dispute with your bank or card issuer.

(b) If you file a chargeback without contacting us first. If you file a chargeback or payment dispute without first following Section 6.11(a):

  1. Lead Seller may suspend Lead delivery and access to your account while the chargeback is pending;
  2. any pending disputes and unused credits on your account are void; and
  3. if the chargeback is resolved in Lead Seller's favor, or you withdraw it, you agree to reimburse Lead Seller for the chargeback fees charged by its payment processor and its reasonable costs of collection, including reasonable attorneys' fees.

Nothing in this Section limits any right you have under the rules of your card network or under applicable law.

6.12 Suspension for Abuse

Lead Seller may suspend or terminate your account, or require prepayment, if you repeatedly submit disputes that are invalid, unsupported, or made in bad faith, or if you file chargebacks for Leads that met the Billable Lead requirements.

6.13 Records

Lead Seller keeps records of its Lead activity, including delivery logs and timestamps, portal access and download records, API and CRM transmission logs, call records and, where permitted by law, call recordings, consumer inquiry and consent records, and communications with Lead Buyer. You agree that these records may be used as evidence of Delivery and of the Lead's details at the time of Delivery, including in response to a dispute or chargeback.

6.14 Limitation of Liability for Leads

To the fullest extent permitted by law, Lead Seller's total liability for any claim relating to a Lead or group of Leads is limited to the amount Lead Buyer actually paid for the specific Lead or Leads giving rise to the claim. Lead Seller is not liable for any lost profits, lost business, or indirect, incidental, special, or consequential damages related to any Lead.

6.15 Acceptance and Changes

You accept this Section by checking the acceptance box at checkout or account funding, placing an order, or accepting delivery of a Lead. Lead Seller records the date, time, IP address, and version of the Terms you accepted. Lead Seller may update this Section. Updates apply to orders, account funding, and Leads delivered on or after the effective date of the update. The version in effect when a Lead was delivered governs any dispute about that Lead.

6.16 Governing Law

This Section is governed by the laws of the State of Florida, without regard to its conflict-of-law rules.

7. Acceptable Use

When using our services, you agree NOT to:

  • Violate any applicable laws or regulations
  • Provide false or misleading information
  • Attempt to access other users' accounts or data
  • Interfere with or disrupt our services
  • Use automated systems to access our services without permission
  • Resell or redistribute leads without authorization
  • Engage in harassment or abusive behavior toward leads

8. Intellectual Property

All content, features, and functionality of our services, including but not limited to text, graphics, logos, and software, are the exclusive property of PeakIntent and are protected by copyright, trademark, and other intellectual property laws. You may not reproduce, distribute, or create derivative works without our express written permission.

9. Disclaimer of Warranties

OUR SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED. WE DO NOT GUARANTEE THAT OUR SERVICES WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE. WE DO NOT WARRANT ANY SPECIFIC RESULTS FROM THE USE OF OUR SERVICES, INCLUDING BUT NOT LIMITED TO LEAD CONVERSION RATES OR REVENUE GENERATION.

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, PEAKINTENT SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, OR BUSINESS OPPORTUNITIES, REGARDLESS OF THE CAUSE OF ACTION OR THE THEORY OF LIABILITY.

11. Indemnification

You agree to indemnify, defend, and hold harmless PeakIntent and its officers, directors, employees, and agents from any claims, liabilities, damages, losses, and expenses arising from your use of our services, your violation of these terms, or your violation of any rights of a third party.

12. Termination

Either party may terminate this agreement at any time with written notice. Upon termination, your access to our services will be discontinued. Any outstanding fees remain due and payable. Sections regarding intellectual property, disclaimer of warranties, limitation of liability, and indemnification survive termination.

13. Governing Law

These Terms of Service shall be governed by and construed in accordance with the laws of the State of Florida, without regard to its conflict of law provisions. Any disputes arising under these terms shall be resolved in the state or federal courts located in Florida.

14. Changes to Terms

We reserve the right to modify these Terms of Service at any time. We will provide notice of significant changes by posting the updated terms on our website and updating the "Last updated" date. Your continued use of our services after such changes constitutes acceptance of the new terms.

15. Contact Information

If you have any questions about these Terms of Service, please contact us at:

PeakIntent

Email: [email protected]